Put pen to paper (or printer to paper) and make your feelings known to those around you. Letters are great for personal use, but can also be beneficial in adding a personal touch to business communications. Due to an influx in digital messages, some people underestimate the value of letters, but you do not have to be Shakespeare to write a letter from the heart. While we can now send instant messages and get responses [...]
When used correctly, direct mail can help you reach the right audience and make a big impact without breaking the bank. The key to success? Starting with the right direct mailing list. Whether you’re sending an advertisement, political mail or a fundraising appeal, an effective list doesn’t necessarily include everyone on a given street. You can narrow and refine your list using a few simple methods, some of which don’t cost a cent. Ready to [...]
For businesses, sending a personal holiday card is a way to say, “You’re more than just a client – you’re a friend.” During the busiest time of the year, however, it can be hard to dedicate time to finding the perfect business holiday cards. You don’t want it to be up tossed in the trash because it looks generic or like an advertisement. Making your holiday card unique with unexpected design elements such as [...]
Spring graduation is right around the corner, and now is the time to start thinking of ways to show your graduate a little extra love. From banners to yard signs, there are several fun ways to give him or her a shout-out and recognize their exciting accomplishment. In light of recent supply shortages, it’s a good idea to plan ahead to ensure you can create exactly what you’re looking for this graduation season. Whether [...]
